Hole in one for Golf

The VW Golf’s success in being named New Zealand Car of the Year came as no surprise to Farmer Motor Group’s VW
sales manager Blair Woolford.

A fan of the revamped 2013 Golf himself, Blair admits to struggling to see past it – even up against cars on his yard that are more than double its price.
 Earlier this month the car won the top title at the AA-backed awards – the country’s leading independent awards that have been judged by members of the New Zealand Motoring Writers’ Guild.

Farmer Motor Group’s VW specialists Blair Woolford and Charlie Shepard with NZ Car of the Year VW Golf.

“The feedback we’ve had about the vehicle has been absolutely pleasing. I’ve had so many people tell me they love it, and I’m the same – I think it’s a great car.”
Blair says Volkswagen has “worked very hard to realign the model” so it more than matched what Japanese and Korean manufacturers are offering at the same price.
“It’s everything that it’s cracked up to be,” says Blair, who reckons along with having all of the features offered by its competitors, the Golf also offers superior European design, engineering and styling. “The car’s popularity has seen demand outstrip supply,” says Blair.

Guild president David Linklater says the Golf offers premium European driving experience and quality at mainstream prices.
“Volkswagen has been giving the compact car market a bit of a push with the Golf. While previous models have been popular, the new Golf is priced to compete with mainstream, non-European brands.”

The compact car beat out nine other finalists to take the crown. Judges consider styling, performance, handling, economy, comfort, interior design, build quality and finish, practicality, value for money and the important X-factor when choosing a winner.
Award winner: small car: Ford Fiesta; medium car:Mazda6; large car: Holden Commodore; sports/performance car: Ford Fiesta ST; small/medium SUV: Mazda CX-5; utility: Ford Ranger; large SUV: Range Rover; compact car: VW Golf; luxury car: BMW 5 series and safest car: Volvo V40.


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